inferno Dedicates Support to Hope House in 2012

inferno staff members deliver donations to Hope House.

MEMPHIS, Tenn. — inferno, a full-service advertising, marketing, design and public relations firm, has announced that Hope House will be its annual nonprofit beneficiary for 2012 and will receive volunteer support and donations from the agency and its employees throughout the year. Hope House, located in Midtown Memphis, exists to improve the quality of life of HIV-impacted children and their families by addressing their educational, social, psychological and health needs.


Hope House is inferno’s second annual nonprofit beneficiary following the agency’s support of the Mid-South Food Bank in 2011. Over the course of last year, the agency and its employees contributed nearly 550 pounds of food and $525 to the nonprofit, as well as served as onsite volunteers during the Action News 5 Food Drive for the Mid-South Food Bank.


“We’re happy to continue this tradition,” said Dan O’Brien, agency partner. “It further supports the agency’s commitment to the community, while allowing our staff to become more familiar with the amazing work that area nonprofits are doing in and around our community.”


In late February, inferno hosted its first of several cooking competitions during the year and asked staff to bring in a small donation for Hope House in order to participate as a competitor or judge. The staff collected more than three boxes of items including baby diapers, toilet paper, paper towels, laundry detergent, baby wipes, children’s books and toys, which were delivered during a staff site visit in March.


“We’re honored that inferno has chosen to offer their support for the next year,” said Craig Locke, Director of Development for Hope House. “It’s great to see businesses getting out like this to help make Memphis a better city. Their involvement will mean the work to the children and families at Hope House.”


Hope House opened in 1995 and is the only facility in the State of Tennessee designed to meet the unique needs of HIV-impacted children. It is accredited by the National Association for the Education of Young Children (NAEYC). To learn more about Hope House, please visit


inferno is a leading full-service agency, serving clients in a variety of industry sectors including healthcare, relocation, logistics, retail, banking, agriculture, nonprofit and entertainment.  Headquartered in Memphis with satellite offices in Jonesboro, Ark. and Kalamazoo, Mich., inferno has become the strongest mid-size provider of business-to-business and consumer marketing solutions, offering experience in advertising, brand development, graphic design, interactive, public relations and strategic planning.