Agency News October 29, 2019

inferno expands Account Service and PR teams


inferno, a full-service advertising, public relations, design and digital marketing firm, has appointed Alex Breeding as account executive and Kimberly McManis as public relations account executive. Breeding reports to Colleen Radish, agency partner, and McManis reports to Beth Wilson, director of public relations.

“We are thrilled to add Alex and Kimberly to our growing, skilled team,” said Dan O’Brien, agency partner and director of client services. “They both excel at strategic planning and project management, and we look forward to their accomplishments on behalf of our clients.”

As account executive, Breeding serves as the primary contact to clients, understanding client needs, and converting those needs into strategic solutions by engaging the creative, media, public relations, interactive and production departments within the agency.

As PR account executive, McManis provides daily management of client projects, which includes strategic planning, media coordination and communication, social media management and event support.

Breeding received a bachelor’s degree in advertising with a minor in business administration from The University of Tennessee. She has a notable background in client services, with demonstrated skills in development and execution of intricate campaigns.

McManis is a bi-lingual business professional with a background in public relations coordination. She received her bachelor’s degree in psychology with a minor in Spanish from The University of Tennessee.