culture

Culture

inferno and Hope House give families a treat for Halloween

Here at inferno, we love an opportunity to get hands on with our support for local nonprofits. After a year of socially distant volunteering, we were thrilled to partner with Hope House for an in-person event to bring joy to the children and families who rely on their services. On Friday, October 29th, our team... View Article

Culture

Cheers to Fall Y’all

To help you celebrate the season, the inferno team has created a roundup of fall-inspired cocktails. Save this post on your Instagram account for the next time you want to whip up a batch of cocktails for your friends or family to enjoy. Swipe through each recipe to find your favorite.

Culture

Employee Wellness Must Mean More Than Lip Service as We Emerge from the Pandemic

Colleen Radish, Partner, VP of Account Services   Prior to the global pandemic, my typical weekday morning routine involved ushering my toddler son out the door for daycare drop-off before heading to my office. As a partner at a creative services firm, having focused time in a dedicated workspace was essential to separating my roles... View Article

Insight

Employee Advocacy: What It Is and How to Do It Right

When someone advocates for your brand or business, they extend the reach of your message by sharing it with their network. With employee advocacy, employees are the ones doing the advocating.  What is employee advocacy? Employee advocacy is the promotion of an organization by its workforce. This could mean that employees share information about specific… View Article

Insight

Recipe for Success: 3 Critical Ingredients to Build the Right Agency Culture

When you think about how much time we spend at our desks, it’s no surprise that company or agency culture is top-of-mind for employees and businesses alike. Based on numbers from Deloitte, 94 percent of executives and 88 percent of employees believe a distinct workplace culture is important to business success. We see this in… View Article

Culture

inferno Hosts an Art Competition for eARTh Day

What do you get when you combine our Playing with Fire teams, Earth Day, and huge piles of trash? An eARTh Day event for the record books. With Earth Day fast approaching, the inferno event team knew it offered an opportunity to have a lot of fun and do some good. For the event, we... View Article

Culture

inferno Spices Things Up with Souper Bowl V: Battle of the Bowls

On February 3rd, as the rest of the country prepared for the big game, infernites geared up for a little in-house competition of our own Souper Bowl. Prior to the event, “Battle of the Bowls” posters lined the halls, reminding employees it was almost time to kick-off our first event of 2017. Souper Bowl V... View Article

Culture Insight

Community Service: Fueling Creativity with Fuelanthropic

By Anna Condon, Junior Copywriter Creativity is the heart and soul of an advertising agency. It’s what gives life to messages about products or services that might otherwise be unremarkable in the minds of consumers. Without creativity, there is no breakthrough, no vision, no kindling to fuel new ideas. But how do you cultivate creativity... View Article

Culture

Playing with Fire Teams Go for the Gold in infernolympics Competition

Giant Jenga, Floor Volleyball, Wii Tennis, Noodle Hoops…with the summer Olympic season upon us, the inferno party planning committee decided it was about time we hosted a friendly competition of our own. For infernolympics 2016, employees had the opportunity to compete in five events spread over two weeks, coinciding with the historic Games in Rio... View Article

Insight

Peer Recognition: Creating a Workplace that Breeds Loyalty

By Trish McLaughlin, Senior Copywriter America’s job creation engine continues to pump out more opportunities for workers. That means employers need to step up their game to make sure their valuable employees are happy just where they are. There’s no time like the present to consider introducing higher raises, expanded benefits, and attractive new perks. There’s... View Article

Insight

Why Jokes Matter for Your Brand

Robin Williams once said, “Comedy is acting out optimism.” Isn’t that true? Just the act of laughter, that feeling you get when something is really, feel-it-in-your-gut funny, is an act of pure optimism. And regardless of what your business does, isn’t that how you want to feel about it? Light, happy, and optimistic. There’s power... View Article

Insight

5 Tips from an Ad Agency Intern

Going into this internship, I really had no idea what to expect. As a rising sophomore, and what most would call “too young” or “not ready” for an internship, I was very excited to spend my summer at inferno. inferno gifted me with a great experience that I can guarantee I would not have received... View Article

Insight

5 Lessons as a PR Intern

This summer, I had the pleasure of interning with the inferno public relations team. Since this was my first experience in the PR field, I was nervous, because I did not know what to expect. However, thanks to the friendly and welcoming culture of inferno, the transition was easy. Looking back on my two months... View Article

Culture

Big Wigs Put the Fun into Fundraising

Here at inferno, we love an opportunity to let our hair down and party for a good cause. Every year, Big Wig Ball mixes fun and philanthropy during a night of food, music, and libations — with proceeds benefitting Le Bonheur Children’s Hospital. On June 17th, infernites Liza Routh and Tarryn Sanchez headed over to... View Article

Culture

Competition Heats Up with inferno’s SouperBowl IV

As the country geared up for Super Bowl 50, the hype was at an all-time high. After all, this marks the 50th year of the game, and rumors swirling about Peyton Manning’s potential retirement made this the game to watch for pro football fans everywhere. For infernites, the must-see contest last weekend wasn’t Peyton’s possibly-but-not-certainly... View Article

Agency News Culture News

inferno Recognized as Top Workplaces 2015

inferno is honored to have been recognized as one of The Commercial Appeal Top Workplaces 2015. In the small business category, inferno was listed as the runner-up and received a special merit award for leadership. The Top Workplaces recognizes companies that have a great workplace, and is based on the belief that the most successful companies are the... View Article

Agency News Culture News

Why I Love Working at inferno

Brandon Davis, Copywriter inferno was recently named as a finalist in the Memphis Business Journal’s 2015 Best Places to Work competition. For this blog post, I wanted to take the opportunity to break our normal format and give some first-hand insight into why inferno truly deserves this recognition. I won’t say I’m unbiased (you’re on... View Article

Culture

We’ve Got That lovin’ Fuelan’

Call it our Summer Tour 2015. infernites were rockin’ the region with passion and energy, thanks to our Fuelanthropic program, which provides a week of paid civic time annually to inferno employees. Since our last update, Jackson Knight has completed his orientation with the Mid-South Literacy Council and is tutoring English as a Second Language... View Article

Culture

Summer Agency Day 2015: Strikes, Trikes, and Likes

inferno folks always look forward to Summer Agency Day, and this year’s festivities did not disappoint. First on the agenda was breakfast from Elwood’s Shack, an agency favorite. Then Agency Partner Tim Sellers awarded gag gifts and gift cards to employees in a game of time sheet roulette. After a few brief presentations, Agency Partner... View Article

Culture

Fuelanthropic Friday: What We’ve Been Up To

That’s the mindset that inspired us to create Fuelanthropic, inferno’s philanthropy initiative. Each infernite receives one week of paid civic time per year, encouraging employees to choose a cause they care about and volunteer during normal work hours. Luckily, our group has a variety of interests, which allows us to give back through a diverse set of organizations... View Article

Culture

Hair-raising Fundraising

There wasn’t a bald head in the house at this year’s Big Wig Ball benefitting Le Bonheur Children’s Hospital. Although the hair was fake, the sentiment was 100% genuine. Co-chaired by infernite Liza Routh, this year’s event raised $60,000, nearly doubling last year’s profits. Synthetically coiffed Anna Yarbro and Isabelle Blais used their Fuelanthropic civic... View Article

Agency News News

inferno Marks National Philanthropy Day with Fuelanthropic Event

MEMPHIS, Tenn.  — inferno, a full-service advertising, marketing, design and public relations firm, celebrated National Philanthropy Day on November 15 with a lunch event to recognize employees for their volunteer contributions within the community. The event featured guest speaker Brandon Bland from BRIDGES, USA and acknowledged the 77% increase of staff participation in the agency’s... View Article

Culture

inferno Hosts Bite-Size Burger Battle for Hope House

Intense philanthropic competitions among the inferno “Playing with Fire” teams have become increasingly heated, with many employees still wincing from the outcome of the winter’s Souper Bowl. For the summer showdown, the big idea was to encourage inferno employees to think small — a slider competition. To fire up the chefs, the slider creative team… View Article

Agency News News

inferno Hosts Fuelanthropic Lunch and Learn Event

MEMPHIS, Tenn. — inferno, a full-service advertising, marketing, design and public relations firm, held an event to recognize staff participation in the agency’s Fuelanthropic program, which gives employees paid time off each year to support efforts in the community. Since the program’s inception, inferno has contributed more than 8,500 hours of service. The event featured... View Article

Culture

Spoon On! inferno Turns Up the Heat on Souper Bowl Weekend

On February 1st, while everyone else in the country geared up for the big game, infernites celebrated with a new tradition: the Souper Bowl. The competition was stiff as soup-chefs vied for the Souper Bowl trophy, specially designed by our own Michael Overton. Eight employees entered the competition. And while the rivalry between the Ravens... View Article

Agency News News

inferno Hosts Fuelanthropic Happy Hour

MEMPHIS, Tenn. – inferno, a full-service advertising, marketing, design and public relations firm, celebrated the dedicated members of its Fuelanthropic program with a special happy hour in the city’s South Main district. The event, which included several agency employees and representatives from local organizations, honored 9 members for their ongoing volunteer efforts within the community. As... View Article

Culture

inferno Melts Hearts on Valentine’s Day

Cupid’s arrow found its target, which was the entire inferno staff. Employees arrived at work Valentine’s Day to receive a meeting request for a “Cupid Break” that afternoon.  A few employees conspired to surprise their colleagues with a sweet spread. Treats included homemade cayenne chocolate bark (with a dried cherries version), frosted sugar cookies, French… View Article

Agency News News

inferno Supports Hope House with Souper Bowl Competition

MEMPHIS, Tenn. – inferno, a full-service advertising, marketing, design and public relations firm, kicked off 2013 with its inaugural Souper Bowl competition in celebration of Super Bowl XLVII. The competition supported the agency’s 2013 beneficiary, Hope House, which works to improve the quality of life for HIV-impacted children and their families by addressing their educational, social,... View Article

Agency News Culture News

inferno Celebrates 2012 with Agency Day

MEMPHIS, Tenn. — inferno, a full-service advertising, marketing, design, and public relations firm, celebrated the completion of another successful year during its end of year meeting in late December. inferno employees come together twice a year for an update on the agency’s performance, as well as a special meal and activity. Earlier in the year, the agency... View Article

Culture

Who Knew Badgers Could Bake?

To keep the Thanksgiving eating tradition alive, infernites donned their elastic-waist pants and celebrated American kitchen ingenuity with an agency-wide Dessert Bake-off November 28th. Needless to say, the competition was heated. “Playing with Fire” teams, Pyronauts, Badger Force, and Cap’n Cheese and the Peppa Jacks were on edge. With the fall App-off, the perennially trailing… View Article